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Last modified July 2019
Thank you for visiting Hitachi, Ltd., and its subsidiaries and affiliated companies (“Hitachi”). Hitachi is committed to protecting the information that you share with us, and explaining how we collect, process, and share that information online.
Scope and information that this Privacy Statement covers
This Privacy Statement applies to Personal Information (defined below) collected on our websites, mobile applications, cloud-based services, or controlled widgets embedded in communication platforms with a link to this Privacy Statement (collectively, the “Site”). It covers how we collect, use, share, and otherwise process personal information as of the date that this Privacy Statement is posted. It does not apply to any other information collected by Hitachi through any other means. By “Personal Information,” we mean information that identifies or can identify you personally.
The Site contains links to third-party websites, including websites of our business partners. We do not own, operate or control the websites of those third-parties. Accordingly, this Privacy Statement does not apply to any websites maintained or operated by third-parties for the collection, use, storage, disclosure, or other processing of your Personal Information. When you click on those links, you will go to a third-party website where you will be subject to that website’s privacy statement and we encourage you to read that policy statement.
Summary of Key Issues
|Collection||We collect Personal Information about you that you provide to us or that we obtain while you are using the Site.|
|Protection||We employ reasonable and current technical, administrative, and physical safeguards that are designed to prevent unauthorized access, maintain data accuracy, and designed to ensure correct use of Personal Information.|
|Use||We use Personal Information to provide you with services from our Site, to build features that will make the services available on the Site easier to use, to contact you about these services, and to send advertisements, marketing material or other offers that we think might be of interest to you.|
|Marketing and Choices||You have control on how we use Personal Information for marketing. You can exercise your control in any marketing communication, please click here for more information.|
|Sharing||We may share your Personal Information with our external service providers, third party vendors, or as otherwise necessary to support a transaction with you and manage our business.|
|Access and Data Subject Rights||Hitachi understands that you may want to change, access, or delete your Personal Information. You may do so by contacting us here [firstname.lastname@example.org].|
|Children||Persons under the age of 16 are ineligible to use any services on our Site.|
|Contact Us||If you have questions not answered in this policy, our Privacy Officer may be contacted directly at email@example.com.|
We collect your Personal Information on the Site to enhance the services we offer you, maintain and improve the Site, protect the security of you and our Site, comply with legal obligations, and inform you about other services and products that may be available through us, our affiliated companies, and our marketing partners. We collect Personal Information about you when you interact with or use services offered on this Site, such as:
Personal Information includes:
Even if you do not send us any Personal Information, we collect certain non-personal information about how you use our Site. This information cannot identify you, and is used for statistical purposes.
Whatever the purpose may be – whether we share with service providers, consultants, government authorities, or other external entities – we only process and share your Personal Information to the extent reasonably necessary to fulfill your requests and meet our legitimate business and legal objectives. When we disclose Personal Information to external entities to perform support services for us, we establish by contract that they may access your Personal Information only for the purposes of performing those support services. We may also use what we know about you to offer you other products and services. We may combine your online information with information collected from offline or online sources, or information we already have. We may also use and disclose certain Personal Information to our affiliated companies and others for any purpose allowed by law.
Hitachi Business Activities. We generally process and may disclose your Personal Information to others to:
Location of Servers and Transfer of Information to the United States. While our Site is hosted on servers located in the United States, we operate our business globally, and some countries may not provide the same level of data protection as your home country.
You have the following choices regarding our use and disclosure of your Personal Information:
You are not required to provide all Personal Information identified in this Privacy Statement to use our Site, but certain aspects of our Site will not be available to you. However, you can use our services without consenting to non-essential cookies or direct marketing emails; the only consequence is that our products and services will be less communicated, we may not be able to provide the support you seek, and you may miss out on attractive promotions and news about our products and services.
Information Collected Through Technology. Information is also obtained in other ways through technology. Some of this information may be linked to you personally. In accordance with applicable law, Hitachi uses and allows third parties to use essential and non-essential cookies, online tracking tools, web beacons, and similar technologies (collectively, “cookies”) on our Site. We process this information to help our Site function correctly, and better understand the needs of our customers.
Cookies on our Site generally fall into the following categories:
We also use certain information to identify new visitors to our Site, recognize returning visitors, advertise on other websites and mobile applications not affiliated with us, analyze the effectiveness of our advertisements, better understand our audience, customers, or other Site visitors, and determine whether you might be interested in new products or services.
Controlling Our Tracking Tools. Your browser may give you the ability to control cookies. How you do so, however, depends on your browser and the type of cookie. Certain browsers or browser plugins can be set to reject all browser cookies. If you configure your computer to block all cookies, you may disrupt certain web page features, and limit the functionality we can provide when you visit or use our Site. (e.g., we will not be able to provide you with searches that you have asked us to save). You can change your cookie settings at any time. Some browsers have a “Do Not Track” feature that lets you tell websites that you do not want to have your online activities tracked. These browser features are still not uniform, so we are not currently set up to respond to those signals.
Controlling Online Interest-Based Ads. We sometimes work with online advertising vendors to provide you with relevant and useful ads. This may include ads served on or through our Site. This may also include ads served on other companies’ websites. These ads may be based on information collected by us or third parties. For example, your postal code may be used to target an ad for people in your area. These ads may also be based on your activities on our Site or on third-party websites.
For more information about our ad service provider and its cookies, including information about how to opt out of these technologies, you may visit http://optout.aboutads.info In addition, users may prevent Google’s collection of data generated by your use of the Site (including your IP address) by downloading and installing a Browser Plugin available at https://tools.google.com/dlpage/gaoptout?hl=en.
The security and confidentiality of your Personal Information matters to us. That’s why we have adequate technical, administrative, and physical controls in place to protect your Personal Information from unauthorized access, use, and disclosure. We also review our security procedures periodically to consider appropriate new technology and updated methods. Even so, despite our reasonable efforts, no security measure is ever perfect or impenetrable.
Depending on the service you require, we will retain your Personal Information only for the period necessary to fulfill the purposes outlined in this Privacy Statement or as set out in our contracts with our business partners, unless a longer retention period is required or permitted by a law that applies to us.
This Site is not intended or directed to children under the age of 16, and we do not knowingly collect any Personal Information, or knowingly track the use of our Site, from children. If Hitachi has actual knowledge that Personal Information about a child under 16 years old has been collected, then Hitachi will take the appropriate steps to remove or disable that Personal Information.
We may amend this Privacy Statement at any time. If we make any material change in how we collect, use, disclose, or otherwise process Personal Information, we will prominently post an updated Privacy Statement on our Site. Any material changes to this Privacy Statement will be effective 10 days after our posting of the updated Privacy Statement or as otherwise required by applicable law. Where required to do so by law, we may seek your prior consent to any material changes we make to this Privacy Statement.
If you have any questions or concerns about this Privacy Statement or wish to correct or update your Personal Information, or unsubscribe from any updates you have requested, write to customer service at:
Hitachi America, Ltd.
Branding and Corporate Communications Group
50 Prospect Avenue
Tarrytown, NY 10591
United States of America
+1 (914) 332.5800
You may also send us an email at firstname.lastname@example.org